Survival of the Fittest

Service ManagementNbr. 2/2009, April 2009

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Summary


Initially competing with two main rivals, the company was also in competition with manufacturers of printing equipment. Having examined its business offering to look for potential areas of growth, the decision was made to begin working with manufacturers on a partnership basis.

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Extract


Survival of the Fittest

Established in 1994 as athird party provider of support for print-to-post equipment, Continua has undergone a number of changes to adjust its operation and provide scope for further recent growth.

Initially competing with two main rivals, the company was also in competition with manufacturers of printing equipment. Having examined its business offering to l...

See the full content of this document

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