Financial reporting: is there an app for that? More than 2,500 new apps appear on the iTunes Store every day. How can your company use them as a financial communications tool?
Financial Management (UK) › Nbr. 2011, January 2011
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Technology
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Financial reporting: is there an app for that? More than 2,500 new apps appear on the iTunes Store every day. How can your company use them as a financial communications tool?
When Swiss foodstuffs conglomerate Nestle launched the first self built corporate financial app for the iPhone and IPad last October, some analysts predicted that the world's leading companies would follow in droves. So far they haven't-only a brave few, such as oil giant Shell and Mexico's largest cement manufacturer, Cemex, have taken the plunge, though the signs are that more will.
Nestle's corporate app aims to keep investors and the media connected with...See the full content of this document
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