Summary
Canadian manufacturers -- with particular emphasis on the approximately 65,000 small and medium-sized enterprises that, for the most part, strictly serve the Canadian market -- must obtain a solid understanding of the forces that are shaping their respective industries today, in Canada and abroad. They must then formulate and implement strategic/business plans that will enable them to respond to these forces in a way that will allow them to not only survive, but to thrive in the global economy. It is in this context that, AMAXIS, a Montreal-headquartered international business development services firm, developed the 9 C's of International Business -- an innovative, practical and proven business model used to help companies -- goods and service producing sectors, in Canada and abroad -- compete at the global level. The 9 C's are: 1. competitive products and services, 2. critical mass, 3. commitment, 4. capital, 5. connected, 6. country acumen, 7. company plan, 8. continuous innovation, and 9. confidence.
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Extract
Creating Globally Competitive Canadian Manufacturing Enterprises: Rolling Out the 9 C's of International Business On Canada's Shop Floors
The new dynamics at play in the global environment of business have made competition more intense than ever. As if Canadian manufacturers didn't have enough to be concerned about. These authors, who have consulted widely for global companies, describe tactics that Canadian manufacturers can put into practice to get back in the game.
"On the global front, we are being outpaced by our competitors: not just by fast-growing emerging economies like China and India, but also by our more traditional competitors such as the U.S. and Europe, who are aggressively pursuing international policies to strengthen their competitive advantage. Rather than rest on current success, Canada must take on this challenge and plan for what lies ahead."- The Hon. D. Emerson, Former Minister of International TradeCanada's State of Trade - 2007Canada's economic prosperity is highly dependant on Canada Inc.'s ability to effectively compete in an increasingly integrated, competitive global economy. Unfortunately, as indicated by the former minister's comments, we are being outpaced by our competitors on this front.The weight of these words carries a particularly harsh punch in Canada's manufacturing sector, which is, as Jean-Michel Laurin, Vice President Global Business Poli...See the full content of this document
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