Data Is Great, but Abandon Voice at Your Peril
Service Management › Nbr. 5/2009, September 2009
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Summary
IN THIS COLUMN | tend to focus on mobile data technology. However, MCUC founder member British Gas's latest poster campaign caused me to stop short and reflect. Here is a company who were a very early adopter of advanced mobile data, and yet the poster storyboard is simple, direct, personal and non-technical.
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Data Is Great, but Abandon Voice at Your Peril
IN THIS COLUMN | tend to focus on mobile data technology. However, MC...
See the full content of this document
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