Basic extincts.

Financial Management (UK)Nbr. 2001, January 2001

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Basic extincts.

What do you do when you introduce sophisticated accounting systems, orders go up, customers are happy, yet your firm is about to go bankrupt? Keith Cleland explains how contribution-based activity helped a manufacturing firm to focus on the fundamentals

The days of assessing the performance of a business on the back of an envelope have long passed and with them have gone the simple techniques for focusing on key drivers of performance that were, and still are, fundamental to positive outcomes. Twentieth century cost and management accounting concepts, design...

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